Mie Matsusaka
meat corporation Co., Ltd.

About Matsusaka beef

About Matsusaka beef

Introduced calves with excellent bloodline from the whole country, fattened in the Matsusaka beef production area (formerly 22 municipalities mainly in Matsusaka city), registered in the Matsusaka cattle individual identification management system, we call the cow "Matsusaka beef".*
Beef, barley, wheat bran, soybean meal etc. are fattened while giving it mainly, massage with beer or shochu given for bovine appetite promotion is famous.
Matsusaka beef is recognized as the best beef cattle in Japan by excellent qualities and well-maintained feeding management, and the wonder of taste is praised nationwide from the world as a "art of meat".

*Introduced into the Matsusaka beef production area by 12 months of age (applied to cattle introduced after April 1, 28), fattened only in the production area, the longest and lasting fattening period in the production area

About special product Matsusaka beef cattle

The highest achievement point of traditional fattening technology

Among Matsusaka beef cattle that have been fattened over 900 days from calves introduced from Hyogo prefecture, including the Tajima district, are called "specialties Matsusaka beef".
Special products Matsusaka beef need to be fattened for about 10 months longer on average than average Matsusaka beef.
It is long-term fattening which is generally costly and risky.
In the specialties Matsusaka cattle fattening, skilled farmers carefully select cows suitable for long-term fattening from the introduction stage of calves.
After going through a fattening stage such as "belly creation period" that creates a strong digestive system that withstands prolonged fattening with advanced fattening technology and "finishing period" which creates a clean marbling stage, the highest grade referred to as "meat art" we will raise one.
In March 2017, it was registered in the national Geographical Indication Protection System (GI) with recognition of the specialization and the method probability of meat quality exploration by such long-term fattening.

Points of taste of Matsusaka beef

Matsusaka beef sticker and certificate

At the meat corporation, Matsusaka beef sticker, Matsusaka beef certificate is issued according to the request of the meat trader.
By searching "Individual identification number search" on the meat public corporation web site for the individual identification number described in each one, it is possible for anyone to check detailed information such as the date of birth, the pedigree, the fattening farmer and the shipping date.

Matsusaka beef contest

Matsusaka beef contest

Late November that winter visit is approaching, Matsusaka beef cattle contest will be held.
The contest began as the 1st in 1949, and as the number of times increased, the farmer's fattening technology improved and excellent beef cattle were exhibited, and it has developed excitement.
The qualification examination of the exhibition cow becomes strict year by year, only the cow catching the qualifying session will be exhibited at the contest.
Matsusaka beef raises a high price every year at a bid to be held in conjunction, and has surely gained evaluation.
At the 53rd contest held on November 28, 2002, the "Yoshitoyo" of the Excellence Award 1st was traded with the highest value of 50 million yen ever.
As a result, we again appealed the name of Matsusaka beef, the best in Japan "art of meat" nationwide.

History of Matsusaka beef cattle

Matsusaka beef contest

Until the 1950s, it was a sight that was commonly seen in rural areas that cattle cries could be heard at eaves.
At that time, the farmer used the cow for agricultural purposes (work cow), cuddled like the family, carefully bredding.
It is said that in the Matsusaka district, they prefer to buy a cow trained in Kishu (Wakayama Prefecture) born in Tajima (Hyogo prefecture), which was excellent as a work cow since ancient times.
Cows are used for agriculture for 3 or 4 years and then rested for about 1 year, they are finished in a fine stuff called "Futo-ushi". It was on sale as a quality beef cattle at the time of the Russo-Japanese War.
After that, cattle in the Matsusaka district gradually raise their name by farmers and stakeholders' efforts. In 1935, it won the highest honor at "National Meat Animal Exhibition Expo" held in Shibaura Market in Tokyo, and It is said that nationwide spreading fame as the finest beef cattle "Matsusaka beef".

Matsusaka beef cattle breeding